Mountain Dew Code Red Live By The Code |
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The concept behind Code Red, of course, is to add a "blast of cherry flavor" to the regular Mountain Dew formula. There was a lot of hype surrounding this release, and with good reason as it was the first time in a long time that Mountain Dew had realesed a new flavor. It was so successful that soon after other new flavor were intoduced; Livewire, Pitch Black, AMP, and MDX. Check out Code Red Commercial | ||||||||||||||||||||||
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It is one of the few times a carbonated citrus beverage has had a spinoff flavor. The beverage's maker, Pepsi, even reports the beverage "scored in the top 5% of all new product concepts ever tested among teens by A.C. Nielsen, a leading international research firm." This beverage has gotten so much hype that even a computer virus has even been named after it, the Code Red worm that hit web servers a few summers ago, the programmers who worked on stopping the virus claiming that the Code Red beverage provided them with the fuel needed to perform their work. |
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This page is in NOT sponsored, endorsed, or anyway affiliated by Mountain Dew or Pepsi, and all trademarks are the property of Mountain Dew/Pepsi. |
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